![]() ![]() My demo of Terra Nil started out on a flat plane laced by dry riverbeds and dotted with cracked earth. After nearly two years of homebound hyper-vigilance brought on by political chaos and a global pandemic, this is the deeply chill distraction that I needed. So imagine my surprise in early June when the team announced its next project, Terra Nil, a “reverse city-builder” about restoring wild areas after an ecological disaster.Īfter spending a few hours with an early demo of Terra Nil, it’s hard to imagine a bigger departure for the studio, but I’m all in. The game features pixelated caricatures of action movie heroes blowing stuff up with big guns and even bigger American flags. Kudos to everyone involved from Ogilvy, Wavemaker, Hogarth, Subvrsive, and anyone in between.Free Lives is best known for its 2014 side-scrolling action game, Broforce. I'm sure Justin Peyton would agree with that statement □ Rather than seeing them as "audiences," let's think of them as "protagonists" who contribute to and even drive our branded stories. ![]() Let's take a moment to re-evaluate how we look at the people on the other side of the content. Fans can also participate by using the "Highlight Your Girl" tool to upload their own photos and generate epic sports images of themselves and their loved ones, using a combination of generative AI and filters.". "Fans can create customized posters for any female athlete, celebrating and elevating the imagery of women in professional sports. Shout out to our Creative Technology Director, Jackson Alexander, and his team for pushing the boundaries of how #generativeai can help brands create engaging moments for their users.
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